We value your privacy
We use cookies to analyze site performance and improve your experience. You can accept or decline non-essential cookies. Read our cookie policy
Profit Simulator Hospitality Pulse Resources Technology About Free 360 Revenue Audit

Hotel & STR revenue and AI insights.
Stay ahead of the market and new technologies.

Short, practical insights on hotel & STR trends, major events, geopolitics and travel demand, AI & technology, and distribution strategy, built for operators who want actionable direction (not noise).

Explore the articles ->

Articles, news breakdowns, and operator playbooks.

We can publish original commentary and curated summaries. For third‑party coverage, we’ll use compliant excerpts and always link to the original source.

AI Spending Per Employee: The Median Company Pays $11.95, Not $7,400

AI Spending Per Employee: The Median Company Pays $11.95, Not $7,400

Ramp puts July AI spend at a median of $11.95 per employee while the top 1% spend $7,400. What that gap means for an independent hotel budget.

Read article
City Events: Capture the Demand Without Burning Your Rate

City Events: Capture the Demand Without Burning Your Rate

City events pricing step by step: build the demand calendar, set event rates two weeks ahead, use MinLOS and closures, and read pickup before the price.

Read article
Overbooking Without Surprises: How Much to Oversell and When

Overbooking Without Surprises: How Much to Oversell and When

Hotel overbooking step by step: measure your no-shows, cost an empty room and a walk, apply the overbooking ratio, adjust by night and run the walk protocol.

Read article
AI Search Visibility: Vague Positioning Is Now a Distribution Problem

AI Search Visibility: Vague Positioning Is Now a Distribution Problem

Travelers describe trips and AI hands back a shortlist. If your positioning says you are for everyone, the assistant has no question to hand you to.

Read article
Labor Day 2026: US Hotel Rates Are Up 9% Before You Touched Yours

Labor Day 2026: US Hotel Rates Are Up 9% Before You Touched Yours

US hotel rates for Labor Day weekend are up 9% year over year, says AAA. Check your 3 to 7 September rates before last minute pickup prices them for you.

Read article
Airbnb Host Fee Jumps to 15.5%: What to Change Before September 15

Airbnb Host Fee Jumps to 15.5%: What to Change Before September 15

Airbnb moves every remaining host to the 15.5% host only fee on 15 September. You need to raise rates 14.79% just to keep the same net income.

Read article
Spain Hotels July 2026: Rate Did All the Work as Nights Stayed Flat

Spain Hotels July 2026: Rate Did All the Work as Nights Stayed Flat

Spanish hotel nights grew just 0.3% in July 2026 while ADR rose 6.8% to 156.9 euros. RevPAR growth came from rate, not from volume. Here is what to check.

Read article
STR GEO: How to Show Up When Travelers Ask AI for an Apartment

STR GEO: How to Show Up When Travelers Ask AI for an Apartment

Earned media drives 84% of AI citations, not your website. What that means for a vacation rental, and a seven step process to get named by AI assistants.

Read article
US Hotels: 18 Straight Weeks of Growth, and the San Diego vs Tampa Lesson

US Hotels: 18 Straight Weeks of Growth, and the San Diego vs Tampa Lesson

CoStar reports an 18th straight week of US RevPAR growth, up 6.2%. San Diego grew on rate, Tampa on occupancy. Know which lever moves your market.

Read article
Miami RevPAR Falls 8.5% While US Hotels Gain 7.2%

Miami RevPAR Falls 8.5% While US Hotels Gain 7.2%

CoStar reports Miami RevPAR down 8.5% for the week to 8 August while US RevPAR rose 7.2%. Why you manage a post event drop by pickup, not by last summer.

Read article
Spain Hotels: AI Accelerates While Average Investment Hits EUR 275K in the US

Spain Hotels: AI Accelerates While Average Investment Hits EUR 275K in the US

A report by NTT DATA puts average hotel AI investment at EUR 275,000 in the US. Spain deploys module by module. What that means for your budget.

Read article
Dominican Republic Tourism: A Record 7.7 Million Visitors, One Fragile Number

Dominican Republic Tourism: A Record 7.7 Million Visitors, One Fragile Number

The Dominican Republic hit 7.7 million visitors through July and 76% occupancy. Why 48% of July air arrivals from one market is the number to watch.

Read article
Hotel Forecast Guide: The 16 Modules and the Excel Template, Explained

Hotel Forecast Guide: The 16 Modules and the Excel Template, Explained

What a complete hotel forecast covers, module by module, and what the twelve sheets of the Excel template do once you sit down with your own real numbers.

Read article
Agentic Hotel Booking: Google Starts Testing With Amadeus and Sabre

Agentic Hotel Booking: Google Starts Testing With Amadeus and Sabre

Google is testing agentic hotel booking with Amadeus and Sabre. What the new GDS pipe means for independent hotels, direct demand and who owns the guest.

Read article
AI Conversational Search: What IHG's Launch Means for Independent Hotels

AI Conversational Search: What IHG's Launch Means for Independent Hotels

IHG launched AI conversational search on IHG.com and its app. Four moves independent hotels can make now to stay visible inside the answer.

Read article
Google AI Search Ads: Hotels Can Now Pay to Appear Inside the Answer

Google AI Search Ads: Hotels Can Now Pay to Appear Inside the Answer

Google is selling placement inside the AI answer, starting with IHG by invitation. What it means for hotel visibility and direct demand.

Read article
Hotel AI Automation: The 24-Room Inn Running Without a Front Desk

Hotel AI Automation: The 24-Room Inn Running Without a Front Desk

A 24-room Maine inn opens with no front desk and a projected $200,000 in annual savings. What independent hotels can copy, and what to check first.

Read article
Hotel Event Pricing: July 4th Week Showed Where US Rate Power Lives

Hotel Event Pricing: July 4th Week Showed Where US Rate Power Lives

US hotels grew RevPAR 10.9% in July 4th week. Washington DC jumped 57.3% on America 250. The 2026 lesson: events, not seasons, drive rate power.

Read article
AI Hotel Operations: The New Manager Cutting Room Prep Time 20%

AI Hotel Operations: The New Manager Cutting Room Prep Time 20%

AI is running hotel operations: Ritz-Carlton cut room prep time 20%, IHG predicts housekeeping needs and Hilton has saved over $1B. Where to start.

Read article
STR Demand Summer 2026: July 4th Pacing Showed Rate and Occupancy Rising Together

STR Demand Summer 2026: July 4th Pacing Showed Rate and Occupancy Rising Together

STR demand stayed strong for July 4th 2026: RevPAR pacing +12.4% with occupancy and ADR up together. What the data says about pricing summer peaks.

Read article
Hotel Distribution Shift: Agoda Overtakes Booking.com While Direct Slides

Hotel Distribution Shift: Agoda Overtakes Booking.com While Direct Slides

Agoda overtakes Booking.com in APAC as direct bookings fall 12.8%. What the D-EDGE distribution report means for your channel mix and margins.

Read article
AI Hotel Discovery: You Build the Visibility, OTAs Take the Booking

AI Hotel Discovery: You Build the Visibility, OTAs Take the Booking

Hotels fund AI visibility while OTAs capture the booking. AI referred travelers convert 28 percent less. How to turn AI discovery into direct revenue.

Read article
World Cup 2026 Was an ADR Event, Not an Occupancy One

World Cup 2026 Was an ADR Event, Not an Occupancy One

FIFA World Cup 2026 pushed host-city RevPAR past 20 percent, but it ran on rate, not occupancy. The revenue playbook for pricing big events.

Read article
AI Hotel Distribution: Wyndham Wired Its Hotels Into Google, ChatGPT and Claude

AI Hotel Distribution: Wyndham Wired Its Hotels Into Google, ChatGPT and Claude

Wyndham connected its hotels to Google AI Mode, ChatGPT and Claude for under $100,000. What that says about AI distribution for independent hotels.

Read article
Request a Free 360 Revenue Audit ->
No obligation · 100% confidential